TEDxBROADWAY - Kara Larson
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Kara Larson is founder and principal of Arts Knowledge, a marketing consulting firm specializing in the performing arts. She is also the founder and director of the Portland Performing Arts Festival, a multidisciplinary summer festival in Maine.
She has previously held senior staff positions in marketing and communications with arts organizations across the U.S., including Carolina Performing Arts, San Francisco Opera, and Glimmerglass Festival. Her work for clients focuses on new audience development, demand and pricing strategies, audience loyalty and retention, and the patron experience.
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